Topics: Slate Articles - Slate Magazine
An online dating haven for selfie fanatics, online dating site and app Badoo has caught on fire in the online dating world recently and it’s only continuing to grow in popularity, with over 350 million users and counting. The two main takeaways of the platform are that it’s super visually oriented, so you’ll want a killer profile picture, and that it primarily focuses on helping you meet others within your vicinity.
The dating site has struck some controversy with privacy advocates as to how it functions, namely how it geolocates users and shows you where exactly (as in with a map and radius icon) and when you may have crossed path with others on the site. With other dating sites, such as Match, integrating the same geo-locating features, the controversy may have been a slight overreaction. Privacy issues aside, the online dating platform actually simply does what it advertises to do, which is facilitate the process of finding other singles who are often in the same area as yourself.
In terms of membership, users are simply flocking to this app, making it more likely you’ll meet others quickly. The website is ranked #150 among all sites worldwide and #1 in the relationships category. Desktop and mobile web visits alone are around 130 million per month with visitors coming in from nearly 200 countries. In the Google Play store the Badoo app holds a 4.3 out of 5 star rating based on over 3 million reviews, and has between 100 million to 500 million downloads. Similarly, in the Apple app store both the free and paid apps hold 4.5 out of 5 star ratings.